Collaborative Fund buys into D.C. United and stadium

Summary
Venture firm Collaborative Fund has invested in MLS club D.C. United and its stadium to showcase portfolio startups.
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Venture capital firm Collaborative Fund has acquired an ownership stake in professional soccer club D.C. United and its home stadium.
Firm founder Craig Shapiro positioned the transaction as a strategic way to showcase products and technologies developed by the fund's portfolio startups.
The move highlights an emerging trend of venture capital firms buying into professional sports franchises to create new commercial and promotional opportunities for their tech investments.
Source: TechCrunch
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